Improve Your Monthly Sales e-Newsletter

Here are 6 ways to improve your monthly sales e-Newsletter:

1. Keep it short.  While context is good, bullet points are better.  Plus, bullets are easy to read.
2. REALLY, really focus on success.  Get a quote from an advertiser and include it each month.
3. Remove all your sales pitch “stuff”.  The idea is to “give a little and get a little.”  Become a resource.

e-Newsletter Revenue Tips

Internet consultant Ryan Dohrn shares 3 tips to help business owners generate revenue from their marketing e-Newsletters.

Getting Out Of The Ad Sales Rut

I am often asked by senior level ad sales people advice on getting out of an ad sales rut.  What does this mean?  It can vary person to person, but in most cases, a senior level ad sales rep is either worn out from selling the same thing to the same people or the rep is tired of calling on their list of 100 and getting no replies.   Sure ad sales training is a great place to start, but if you want long standing results, media sales training is just the beginning.  Lets look at 10 things you can do right now to take a fresh look at an old media sales training issue…