I am often asked by clients how they can keep their sales teams
"pumped up" during the fall selling season if budgets do not allow a
coach to come onsite to offer ad sales training. From my perspective,
the critical issue to address is how to eliminate distractions and help
maintain focus during a fall filled with football, great weather and
holidays that demand significant energy from everyone. October and
November are important months as many companies are planning their ad
spending for 2013. Did your ad sales reps sell in advance and get in
the ring for these important decisions? It is not to late to boost your
sales efforts. Here are eight ways to help your team boost fall ad
sales.
