Press Release: Media Expert Ryan Dohrn to Speak at International Conference

Print and digital media expert Ryan Dohrn is making the long flight to Australia to share his expertise with an esteemed international audience. Sydney, Australia is a considerable jump from Ryan’s home in South Carolina, but he’s anxious to share his knowledge. “My sons want me to bring back a kangaroo, but they’ll have to settle for whatever will fit in my suitcase,” smiles Ryan. Magazine publishing professionals from around the world are gathering at an international conference during “Magazine Week Conference” in November. The tag line for the event is “Celebrating the best in print and digital.”

True to the “best” part of their slogan, this illustrious event has invited Ryan Dohrn of Brain Swell Media to be a keynote speaker. Noted for his expertise and dynamic practices, Ryan is indeed the best in the industry. He has been on the cutting edge of print and digital media for over 15 years, consulting with a myriad of publications as well as overseeing more than 3,000 website builds. Quite an accomplishment from someone whose background includes winning an Emmy in television production!

“I’m really honored to present at this highly acclaimed conference — plus I get to go to Australia! They’ve asked for two topics, so I’ve chosen subjects that directly impact each attendee and their business. As an industry, we need to focus on what will propel us forward in a successful and money-making fashion.”

Ryan’s first topic is Reinvigorating the Sales Process. “Revenue growth in today’s economy is mission-critical,” Ryan reports. “It’s the biggest challenge for any publisher, large or small.” In his presentation, Ryan will identify the missing elements in current sales practices, new ideas on targeting media revenue opportunities, and how to restructure and reinvigorate sales strategies and processes.

Ryan’s second presentation targets marketing: Developing An Effective Marketing Strategy. “Publishers have an array of marketing channels available to them, which makes choosing the right marketing strategies for the right audience difficult,” reflects Ryan. “Channels such as e-newsletters are an accepted communication method, but there is always room for improvement to deliver better return on investment.” This session covers techniques to build a solid subscription base, and how to engender loyalty among readers and advertisers.

Australia is a long hop away, but no worries, mate! The timing is perfect for contacting Ryan — he’s just launched his virtual sales training academy where magazine sales reps can learn about cutting edge media sales techniques. You can glean valuable information and advice from Ryan by calling him directly at 803.867.3769 extension 5. His informative website is www.BrainSwellMedia.com. Ryan will be gone from November 7 to return on November 15, but he’ll be answering emails and will be in constant contact with his office during that time.